Starbucks is testing a program where it will allow some of its employees 20 hours out of their 40 hour work week to volunteer for a local nonprofit. Did we mention they are still getting paid for their volunteer hours?
The initial volunteer period will last for six months and Starbucks says they are doing it because they think it's good for business. When employees feel connected and engaged in their communities, employees are more likely to stay at Starbucks longer. Conversely, when customers see Starbucks employees helping out in the community, they feel better about buying from the brand.
More than 200 Starbucks employees applied to be part of the program. If everything goes well, a new group—perhaps larger than the 36 chosen for the first—will be selected to participate in 2019.
Jack and Carolyn talked about it on the air! Listen here: