Stores Use These Tricks To Get You To Spend More During The Holidays!

As holiday shopping kicks into full gear, here are a couple of tricks companies play to get you to buy more:

Putting out alluring scents

Research shows shoppers tend to purchase more premium products in stores with warm scents, like vanilla and cinnamon.

Also, music and background noise may influence shopping habits. A study found shoppers in stores with fast-paced music were more likely to make impulse purchases.

Grouping

Products placed together like a set seem to make shoppers more willing to impulsively buy the items in the display, even if they don't need them.

Online retailers are using technology to track your spending habits so they can tailor their advertising with items curated specifically for you.

 

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