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In a new survey, American consumers are expected to spend a record $12.2 billion for Halloween candy, costumes and decorations this year.
That's according to the National Retail Federation's annual survey, conducted by Prosper Insights & Analytics.
“More Americans than ever will be reaching into their wallets and spending a record amount of money to celebrate Halloween this year,” said Matthew Shay, NRF president and chief executive officer.
The highest Halloween spending clocked in at $9.1 billion in 2017, but took a dip to $8 billion during the pandemic in 2020.
Consumer are expecting to spend $108.24 per person this year, up from $100.45 from 2022.
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