Whitney Houston’s Estate Quadruples Earnings in Decade After Her Death
Friday was the 10 year anniversary of the passing of Whitney Houston.
Primary Wave Music has partnered with her estate and acquired 50% stake of her music assets.
According to Variety, the company has seen a quadruple growth in earnings and there is more to come and that does not include forthcoming projects.
There are previously announced projects like a Broadway show and a Las Vegas tribute show.
The official biopic, I Wanna Dance With Somebody is slated for a theatrical release on Dec 23 with a soundtrack to accompany it.
Two new posthumous albums; a gospel album and a live album will arrive in 2023 to coincide with what would have been her 60th birthday.
In Dec 2021 an NFT was auctioned for $1.1 million that included an old demo recording of an unnamed Houston song.